Trump Didnt Write One Word of the Art of the Deal

Book by Donald Trump and Tony Schwartz

The Art of the Bargain
Trump The Art of The Deal, cover, first edition.jpeg
Author Donald J. Trump
Tony Schwartz
State United States
Language English language
Subject Business
Publisher Random House

Publication date

Nov i, 1987
Media blazon Impress (hardcover and paperback)
Pages 372
ISBN 0-394-55528-7
Followed by Trump: Surviving at the Top (1990)

Trump: The Art of the Deal is a 1987 book credited to Donald J. Trump and journalist Tony Schwartz. Part memoir and role business-advice volume, it was the first book credited to Trump,[1] and helped to make him a household name.[2] [3] It reached number 1 on The New York Times Best Seller list, stayed there for thirteen weeks, and birthday held a position on the listing for 48 weeks.[4] The book received additional attention during Trump'due south 2022 campaign for the presidency of the Usa. Trump cited information technology as 1 of his proudest accomplishments and his second-favorite book after the Bible.[5] [6]

Schwartz chosen writing the book his "greatest regret in life, without question," and both he and the book'southward publisher, Howard Kaminsky, alleged that Trump had played no role in the bodily writing of the book. Trump has personally given alien accounts on the question of authorship.[4] [7]

Synopsis [edit]

The book talks about Trump's childhood in Jamaica Estates, Queens. Information technology and then describes his early work in Brooklyn prior to moving to Manhattan and building The Trump Organization, his actions and thoughts in developing the Grand Hyatt Hotel and Trump Tower, in renovating Wollman Rink, and regarding various other projects.[8] The book besides contains an 11-step formula for concern success, inspired by Norman Vincent Peale's The Power of Positive Thinking.[9]

Evolution [edit]

Trump was persuaded to produce the book past Condé Nast possessor Si Newhouse later the May 1984 consequence of his mag GQ—with Trump actualization on the comprehend—sold well.[9] [10] Journalist Tony Schwartz was recruited directly by Trump after he read Schwartz's extremely negative 1985 New York Mag article, A Unlike Kind of Donald Trump Story, regarding his failed attempts to forcibly and illegally evict rent-controlled and rent-stabilized tenants from a building that he had bought on Central Park South in 1982.[4] To Schwartz'due south amazement, Trump loved the commodity and even had the cover, which had an unflattering portrait of him, autographed by Schwartz and hung in his office.[4] Schwartz was hired to write the volume for $250,000 upfront; Trump assigned him half of the royalties.[four] Schwartz later admitted that his motivation was purely fiscal. He needed the coin to support his new family.[eleven]

According to Schwartz in July 2016, Trump did not write any of the book, choosing just to remove a few disquisitional mentions of business colleagues at the stop of the process. Trump responded with conflicting stories, saying "I had a lot of selection of who to have write the book, and I chose Schwartz", just then said "Schwartz didn't write the book. I wrote the book." Quondam Random House head Howard Kaminsky, the volume's original publisher, said "Trump didn't write a postcard for us!"[4] The volume was published with the authorship given as "Donald Trump with Tony Schwartz". In 2019, Schwartz suggested that the work be "recategorized as fiction."[12]

To inform the content and style, Schwartz drew on the already-substantial archive of news, profiles and books about Trump as well every bit interviews with Trump associates. When interviews with Trump himself proved unproductive, the two struck on an unusual culling: Schwartz listened in on Trump's office phone calls for several months to witness the dealmaker in action.[4] The feel was condensed into chapter one, "Dealing: A Week in the Life," which introduces the reader to endless boldface names and events. The affiliate was excerpted in New York Mag to promote the volume[thirteen] and served equally a blueprint for future autobiographies.[fourteen]

Schwartz was the subject area of a July 2022 article in The New Yorker in which he describes Trump unfavorably and relates how he came to regret writing The Art of the Deal.[4] He also stated that if information technology were to exist written today it would be very different and titled The Sociopath.[iv] Schwartz repeated his self-criticism on Good Morning America, maxim he had "put lipstick on a pig."[15] In response to these claims, Trump'south attorneys demanded that Schwartz cede all his royalties from the book to Trump.[16] [17]

Publication and promotion [edit]

The Fine art of the Deal was published in November 1987 past Random House. A promotional entrada was undertaken in conjunction with its release. This included Trump holding a release political party at Trump Tower, hosted by Jackie Mason, featuring a celebrity-filled guest list.[9] There were a serial of appearances by him on television talk shows.[18] Trump as well appeared on a number of mag covers as part of publicity for the volume.[18]

2 months before publication, in a more cynical bid to promote the book, Trump waded into national politics.[19] [20] [21] On September 2, 1987, working with his publicist, Dan Klores, and long-running political interlocutor, Roger Stone, Trump ran total-page ads in major newspapers excoriating Washington for defending allies on the American taxpayers' dime. On Oct 22, he spoke to a New Hampshire crowd under the aegis of a "Draft Trump" movement. Of the oral communication, Trump said in early on 2016, "I wasn't even thinking well-nigh [running for president] ... It was a lot to do with my book."[22] "He didn't run," gloated Klores, "but it was probably the greatest book promotion of all fourth dimension."[21]

Excerpts from the book were published in New York magazine. The book has been translated into over a dozen languages.[9]

Royalties [edit]

Trump and Schwartz had an agreement to carve up royalties from the sale of the book on a 50–50 basis.[23] [24]

In 1988, Trump set up the Donald J. Trump Foundation to give away the book'south royalties, in Trump's words, promising 4 or five million dollars "to the homeless, to Vietnam veterans, for AIDS, multiple sclerosis".[23] [24] According to a Washington Mail service investigation those promised donations largely failed to materialize; the paper said "he gave less to those causes than he did to his older daughter's ballet school".[24] The Washington Post asked the Donald Trump 2022 presidential campaign if Trump had donated the $55,000 of royalties he had earned from the book in the starting time six months of 2022 to charity, as he promised in the 1980s, and it did not respond.[25]

By 2016, Schwartz said he had received some $1.six 1000000 in royalty payments.[23] Schwartz said he would exist altruistic six months of royalties (worth $55,000) to the National Immigration Law Center, which advocates for immigrants to remain in the United States regardless of whether or not their entry was legal. Schwartz had earlier donated royalties he received in the second one-half of 2015, worth $25,000, to a number of charities including the National Clearing Forum. Schwartz said he wanted to help the people Trump was attacking.[25]

Financial disclosures past Trump for 2022 revealed the volume earned over $ane million that year, and it was the just title of his dozen-plus authored books that made coin.[26] Trump's fiscal disclosures for 2022 reported royalties for The Art of the Bargain in the $100,000 to $1 1000000 range.[27]

Volume sales [edit]

Precise figures of the number of copies sold of The Art of the Deal are unavailable because its publication preceded the Nielsen BookScan era.[xviii] Information technology had a first printing of 150,000 copies. Several magazine and book accounts state that it sold over ane one thousand thousand hardcover copies[9] or one million copies.[4] [28] A 2022 CBS News investigation reported that an unnamed source familiar with the book's sales placed the effigy at 1.1 million copies sold.[23]

Trump said in his 2022 presidential campaign that The Art of the Deal is "the No. 1 selling business volume of all time". An analysis by PolitiFact found that other business books had sold many more copies than The Art of the Deal. While information technology is impossible to find exact sales figures, a range of possibilities based on known claims and facts were given. When compared to six other famous business books, The Fine art of the Deal ranked in fifth place according to the analysis; the top-selling book, How to Win Friends and Influence People, outsold it past a factor of 15 times.[18]

Reception and legacy [edit]

At the time of publication, Publishers Weekly chosen it a "boastful, boyishly disarming, thoroughly engaging personal history".[29] People magazine gave it a mixed review.[1]

Three years after, journalist John Tierney noted Trump "appears to have ignored some of his own advice" in the volume due to "well-publicized issues with his banks".[30] Trump's cocky-promotion, all-time-selling book and media celebrity status led ane commentator in 2006 to telephone call him "a affiche-kid for the 'greed is practiced' 1980s".[31] (The phrase "Greed is good" is from the movie Wall Street, which was released a month afterward The Art of the Bargain.)

Jim Geraghty in the National Review said in 2022 that the book showed "a much softer, warmer, and probably happier figure than the man dominating the airwaves today".[v]

John Paul Rollert, an ethicist writing about the book in The Atlantic in 2016, says Trump sees commercialism non as an economic arrangement but a morality play.[32]

The volume coined the phrase "truthful hyperbole" describing "an innocent form of exaggeration—and... a very effective form of promotion". Schwartz said Trump loved the phrase.[33] [34] In Jan 2017, the phrase was noted for its similarity to the phrase "alternative facts" coined by Advisor to the President Kellyanne Conway when she defended White House Printing Secretarial assistant Sean Spicer's widely derided statements about the attendance at Trump's inauguration as President of the United states.[35] [36] [37]

In 2021, Yuri Shvets, an ex-KGB agent, claimed that Trump had been cultivated by the KGB for twoscore-years, starting in the 1980s as tensions between the United States and Soviet Union were thawing. In The Art of the Deal, Trump acknowledges the potential business opportunities arising from the positive turn in the relationship between the U.Southward. and the Soviet Marriage which includes the possibility of edifice "a large luxury hotel beyond the street from the Kremlin in partnership with the Soviet government." It was during this menstruation that the ex-KGB amanuensis alleges to accept discussed with Trump going into politics and were "stunned" when he returned to the Us and took out a full-page ad parroting anti-Western Russian talking points.[38]

Questions of veracity [edit]

Biographers, assembly and fact-checkers have bandage doubt on the volume's version of events. To those with detailed cognition of the projects, the singular hero of the book appeared instead as a fictional blended of the many power-brokers, doers and domain experts who actually fabricated things happen. This omniscient persona faced exaggerated odds and won overstated profits. As biographer Gwenda Blair wrote in 2000, "In The Art of the Deal, [Trump] claims that business deals are what distinguish him ... but his most original creation is the continuous self-aggrandizement."[39] Still, those tracing out Trump's life could not discern the more express reality all at once. Speaking xx years later, Blair bemoaned her failure, as a biographer, to have "understood how made [the book] was ... how that founding myth was and so riddled with at all-time exaggeration."[twoscore]

Affiliate 4, "The Cincinnati Child," tells the story of Trump's "beginning big bargain."[41] According to the book, Donald came up with the idea of ownership Swifton Village, a struggling apartment complex in Cincinnati. He partnered with his dad to turn Swifton effectually, and then, just as the neighborhood headed irretrievably downhill, tricked a buyer into overpaying: "The price was $12 one thousand thousand—or approximately a $half-dozen million turn a profit for us. It was a huge return on a short-term investment."[42] Roy Knight, part of the Village's maintenance crew, told reporters that the project was really Fred Trump'south "baby";[43] biographers generally agree. Donald was cloistral at New York Military University when his begetter boarded a airplane to Ohio and won the property at sale. He attended college while Fred turned things effectually.[44] The immature scion did visit on occasion simply only to do "yardwork and cleaning."[45] Finally, the sale price was a mere $6.75 one thousand thousand, $1 million more than the purchase price, representing little if any turn a profit after eight years of expenses (estimated at $500,000) and interest.[46] [47]

Chapter six, "G Hyatt" tells the story of Trump's true starting time big deal. Without it, the book opined, "I'd probably be back in Brooklyn today, collecting rents."[48] In his 1992 biography of Trump, journalist Wayne Barrett, who had covered the project in item, took effect with many of the book's claims. In particular, he noted the absence of nearly all the key players—from New York governor Hugh Carey, a longtime Trump-family crony, to city planners betting their careers on the novel individual-public partnership, to Trump's omnipresent number ii, Louise Sunshine (herself Carey'due south former chief fundraiser). "In The Art of the Deal," Barrett wrote, "it was equally if Donald walked out onstage solitary."[49]

Chapter seven, "Trump Tower," opens with a fully-hatched plan. "In gild to put up the edifice I had in mind," Trump takes us through his thinking, "I was going to accept to assemble several ... next pieces—and and then seek numerous zoning variances."[l] George Ross, one of Trump's lawyers on the project and later his lieutenant on The Amateur, seasons ane-5, recalled the process differently. Where Trump depicted himself expertly pouring over his "air-rights contract" and "discover[ing] an unexpected bonus,"[51] Ross wrote: "I enlightened Donald about the zoning laws that permitted 1 owner to sell and transfer unused edifice rights (normally called air rights)."[52] [a] One key pace involved the adjacent Tiffany store. "Unfortunately, I didn't know anyone at Tiffany," Trump wrote, "and the possessor, Walter Hoving, was known non only as a legendary retailer merely also every bit a difficult, enervating, mercurial guy."[53] Nonetheless, the tyro cold-called Hoving and tricked him into a one-sided deal. Per Ross, however, the transaction was aboveboard and owed entirely to Trump's well-connected elder: "Donald'due south father and Walter Hoving had done some business organisation together and Donald's father suggested to Donald that he could work out a fair bargain with Hoving in a short catamenia of time."[54]

Based on Trump'south tax returns betwixt 1985 and 1994 which showed a loss greater than "nearly whatsoever other private American taxpayer" during that catamenia,[55] co-author Schwartz suggested that the book might be "recategorized equally fiction".[12]

Film and TV [edit]

In 1988, Trump and Ted Turner announced plans for a telly film based on the volume.[56] The plans had been largely abandoned past 1991.[57]

Mark Burnett, creator of The Apprentice, credited the book for inspiring "his leap from selling T-shirts off racks on Venice Boulevard in Los Angeles to producing television shows," and later, later on success with Survivor, the idea of a testify starring Trump himself.[58] Trump's monologue opened the long-running show: "I've mastered the art of the deal ... And as the primary I want to pass my knowledge along to somebody else. I'm looking for [pregnant intermission]... The Apprentice."[59]

Aspects of the book were used as the basis for the 2022 parody motion picture Donald Trump's The Art of the Deal: The Movie.[60]

Encounter also [edit]

  • Bibliography of Donald Trump
  • List of autobiographies past presidents of the United States

Notes [edit]

^a Ross's book opens with an prototype of his signed copy of Art of the Bargain. In it, Trump penned, "Just you and I know how important a role you lot played in my success."[61]

References [edit]

  1. ^ a b Ralph Novak (February 29, 1988). "Picks and Pans Review: Trump: the Fine art of the Deal". People. Archived from the original on April 21, 2016. Retrieved November 21, 2014.
  2. ^ Bernstein, Robert (2016). Speaking Freely: My Life in Publishing and Human Rights. The New Press.
  3. ^ Ligman, Kyle (May 18, 2016). "The Trump of Magazines By". The New York Times. ISSN 0362-4331. Retrieved July 18, 2016.
  4. ^ a b c d e f g h i j Mayer, Jane (July 25, 2016). "Donald Trump's Ghostwriter Tells All". The New Yorker . Retrieved July 18, 2016.
  5. ^ a b Jim Geraghty (September 24, 2015). "In The Fine art of the Bargain, Trump Shows His Soft Side". The National Review . Retrieved April 26, 2016.
  6. ^ "Donald Trump reveals his favorite book". MSNBC . Retrieved July 18, 2016.
  7. ^ Zuckerman, Alex; Farhi, Arden (May 24, 2019). "Trump's ghostwriter says writing "The Art of the Bargain" is the greatest regret of his life". CBS News. Retrieved May 24, 2019.
  8. ^ Trump, Donald J.; Schwartz, Tony (Nov 12, 1987). Trump: The Art of the Deal. Random House. ISBN9780394555287.
  9. ^ a b c d e Timothy L. O'Brien (2005). TrumpNation: The Fine art of Beingness The Donald . Grand Central Publishing. pp. 69–70. ISBN9780759514669 . Retrieved November twenty, 2014.
  10. ^ GQ. May 1984. Success Event. Donald Trump, Sandra Bernhard, Bobby Short.
  11. ^ Zuckerman, Alex; Farhi, Arden (May 24, 2019). "Trump's ghostwriter calls "Art of the Deal" the greatest regret of his life". CBS News . Retrieved May 24, 2019 – via MSN.
  12. ^ a b "Trump Ghostwriter Suggests 'The Art Of The Bargain' Exist Recategorized Equally Fiction". Huffington Post. May eight, 2019. Retrieved May ix, 2019.
  13. ^ "Trump on Trump: How I Do My Deals". New York. Nov xvi, 1987.
  14. ^ Trump, Donald J.; Bohner, Kate (1997). "Dealing: A Week in the Life of the Comepback". Trump: The Art of the Comeback. Times Books. ISBN9780812929645.
  15. ^ Winsor, Morgan (July 18, 2016). "Tony Schwartz, Co-Author of Donald Trump'south 'The Art of the Deal,' Says Trump Presidency Would Be 'Terrifying'". ABC News. Retrieved January 1, 2019.
  16. ^ Fandos, Nicholas (July 21, 2016). "Trump Lawyer Sends 'Art of the Deal' Ghostwriter a End-and-Desist Letter of the alphabet". The New York Times. ISSN 0362-4331. Retrieved July 21, 2016.
  17. ^ "Donald Trump Threatens the Ghostwriter of 'The Fine art of the Deal'". The New Yorker. July 21, 2016. Retrieved July 21, 2016.
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  19. ^ Harry Hurt (1993). Lost Tycoon: The Many Lives of Donald J. Trump. W.W. Norton. ISBN9780393030297. Donald's desperate search for a way to promote his book onto the all-time seller listing inspired ane of the most cynical schemes of his career: the Trump for President campaign.
  20. ^ Gwenda Blair (2000). Donald Trump: Main Amateur. Simon & Schuster. pp. 138–139. ISBN0743275101.
  21. ^ a b Robert Slater (2005). No Such Thing as Over-exposure: Inside the Life and Glory of Donald Trump. Prentice Hall. p. 163. ISBN9780131497344.
  22. ^ Michael Kruse (February 5, 2016). "The True Story of Donald Trump's Offset Campaign Speech—in 1987". Pol.
  23. ^ a b c d "Donald Trump volume royalties to charity? A mixed purse". CBS News. August 11, 2016. Retrieved September 14, 2016.
  24. ^ a b c Farenthold, David A. (June 28, 2016). "Trump promised millions to clemency. We institute less than $10,000 over 7 years". The Washington Post . Retrieved September 17, 2016.
  25. ^ a b David A. Fahrenthold (October 4, 2016). "Trump'south co-author on 'The Art of the Deal' donates $55,000 royalty check to charity". Washington Post . Retrieved October 6, 2016.
  26. ^ Katie Galioto, Theodoric Meyer, Andrew Restuccia, and Nancy Cook (May 16, 2019). "Trump's Mar-a-Lago resort took a financial hitting last year; 'The Fine art of the Deal' continues to brand money, simply the president'due south dozen-plus other books brought in next to cipher — $201 or less". Politico.com . Retrieved May 16, 2019. {{cite spider web}}: CS1 maint: uses authors parameter (link)
  27. ^ Vasquez, Maegan; Liptak, Kevin (August 1, 2020). "Trump releases 2022 financial disclosure report". CNN . Retrieved August 29, 2020.
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  30. ^ John Tierney (March 6, 1991). "'Art of the Deal,' Scaled-Back Edition". The New York Times . Retrieved November 21, 2014.
  31. ^ James Brian McPherson (2006). Journalism at the End of the American Century, 1965-present. Greenwood Publishing Grouping. p. 101. ISBN9780313317804 . Retrieved November 23, 2014.
  32. ^ John Paul Rollert (March xxx, 2016). "An Ethicist Reads The Fine art of the Deal". The Atlantic . Retrieved Apr 26, 2016.
  33. ^ Mayer, Jane (July 25, 2016). "Donald Trump's Ghostwriter Tells All". The New Yorker . Retrieved Jan 25, 2017.
  34. ^ Page, Clarence (January 24, 2017). "Column: 'Alternative facts' play to Americans' fantasies". Chicago Tribune. Retrieved January 25, 2017.
  35. ^ Micek, John Fifty. (January 22, 2017). "Memo to Kellyanne Conway, in that location is no such affair as 'culling facts': John L. Micek". Penn Live . Retrieved January 25, 2017.
  36. ^ Folio, Clarence (January 24, 2017). "'Culling facts' play to Americans' fantasies". Chicago Tribune . Retrieved January 25, 2017.
  37. ^ Werner, Erica. "GOP Congress grapples with Trump'south 'alternative facts'". The Detroit Press. Associated Press.
  38. ^ Thomas Colson (January 29, 2021). "Russia has been cultivating Trump as an asset for twoscore years, former KGB spy says". Business organization Insider . Retrieved Jan 29, 2021 – via Yahoo! News.
  39. ^ Blair & 2000 216. sfn mistake: no target: CITEREFBlair2000216 (assist)
  40. ^ Blair, Gwenda (Jan 14, 2021). "'He Was the Ringmaster in the Demise of His Own Circus'" (Interview). Interviewed by Michael Kruse. Politico.
  41. ^ Trump 1987, p. 56. sfn error: no target: CITEREFTrump1987 (help)
  42. ^ Trump 1987, p. 63. sfn error: no target: CITEREFTrump1987 (help)
  43. ^ Christine Wolff (June 22, 1990). "From Swifton Village to Trump Belfry". The Cincinnati Enquirer.
  44. ^ Barrett 1992, p. 79. sfn error: no target: CITEREFBarrett1992 (help)
  45. ^ Blair 2000, p. 21. sfn error: no target: CITEREFBlair2000 (help)
  46. ^ 1000000 Kelly (February 28, 2018). "The alpine tale of President Trump's Cincinnati 'success'". The Washington Post.
  47. ^ Gregory Korte (September 1, 2002). "At Huntington Meadows, the Promises Turn Empty". The Cincinnati Enquirer.
  48. ^ Trump 1987, p. 73. sfn error: no target: CITEREFTrump1987 (help)
  49. ^ Wayne Barrett (1992). Trump: The Deals and the Downfall. Harper Collins. p. 148. ISBN9780060167042.
  50. ^ Trump 1987, p. 101. sfn error: no target: CITEREFTrump1987 (help)
  51. ^ Trump 1987, p. 107. sfn mistake: no target: CITEREFTrump1987 (assistance)
  52. ^ Ross, George H.; McLean, Andrew James (February 28, 2005). Trump Strategies for Real Estate. Wiley. p. 220.
  53. ^ Trump 1987, p. 103. sfn error: no target: CITEREFTrump1987 (aid)
  54. ^ Ross, George H. (September 22, 2006). Trump-Style Negotiation. Wiley. p. 226.
  55. ^ Buettner, Russ; Craig, Susanne (May 7, 2019). "Decade in the Crimson: Trump Tax Figures Show Over $i Billion in Business organization Losses". The New York Times . Retrieved May 7, 2019.
  56. ^ "Turner And Trump Team Up For A Film". Retrieved July four, 2017.
  57. ^ "Turner's Trump movie is on agree". Archived from the original on Apr seven, 2017. Retrieved July 4, 2017.
  58. ^ Bill Carter (January four, 2004). "The Claiming! The Pressure level! The Donald!". The New York Times.
  59. ^ Timothy Fifty. O'Brien (2005). TrumpNation: The Art of Being The Donald. Warner Concern Books. p. 17. ISBN9780446578547.
  60. ^ Zeitchik, Steven (February 10, 2016). "Funny or Dice 'Donald Trump' filmmakers talk about making the viral parody with Johnny Depp". Los Angeles Times . Retrieved April xi, 2016.
  61. ^ Ross 2005, p. nine. sfn mistake: no target: CITEREFRoss2005 (help)

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Source: https://en.wikipedia.org/wiki/Trump:_The_Art_of_the_Deal

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